2017 Experience Recap


Program Background

Welcome to the second annual General Motors Discover Your Drive NAIAS Student Journalism Experience!

Our goal in creating this program is to expose you to the auto show experience in Detroit, giving you access to executives, exclusive product reveals, press conferences, and subject matter experts. We have partnered with media from around the country to help guide you through this event. During your time in Detroit, you will be working on a team with other students to produce well-executed and polished news content that we hope will provide you with admirable pieces to add to your portfolios.

By the end of NAIAS, you will understand that the world of automotive is not just a way to get from point A to point B. It is about products, design, technology, safety, engineering, lifestyles, fashion, music, business, history and much, much more.



2018 NAIAS Student Journalism Experience


Experience NAIAS 2018

As home of the automotive industry, you will be working and reporting in Detroit - the Motor City - during one of the largest auto shows in the world. Student participants will have prime access to the auto show floor during key product reveals, have opportunities to meet top General Motors executives and much more.


class-a Mentorship

Students will have the opportunity to spend the duration of their time in Detroit with journalists and media from reputable outlets and publications from around the United States. These mentors will act as a professional resource and assist students with their reporting projects. 


add to your portfolio

At the end of Discover Your Drive, students will have produced and executed automotive stories about the auto show in their desired format (article, video, podcast, etc.). With the guidance from media partners and all access to NAIAS, students will have impressive content to add to their portfolio in addition to this exclusive experience.